Changes to Poster

By flicking through the images we had previously taken for our digipak, we came across this image, in which we thought was excellent. By getting some feedback back from the other members of our class, we settled on a decision of using this photo instead of the other one we had previously chosen. This was because, it produces an effective source of lighting, in which only lights up Sam's face by the source of a light bulb. As we are publishing Polar Collectives album, we only felt it was right to produce a poster, which reflected on the music industry, and linked well to music in general. Therefore by Sam using the lightbulb as a microphone, we felt this worked fantastically well with the type of idea that we wanted to create, advertising not only the band, but also flourishing to their target audience, Goodwins theory of the Star Image. As Sam is looking and smiling at the camera, this really engages the audience as it almost welcomes them. With the background also being similar to the background in their music video 'Weather Girl', people are more likely to be aware of the background, and therefore are more likely to recognise them as being the fun, random and quirky band that they are in the music video, which will draw people into liking them more, and thereby listening and purchasing their music.