In depth research; Digipak

As we have now decided what images we want to create for our digipak i have down some more in depth research about similar digipak's that i have found online, that contain the same imagery as ours. So a man with a guitar, certain similar locations and mise en scene. The reason for doing this is so i can grasp a better understanding of the conventions within the music industry in which sort of album cover appeals to a certain target audience. Therefore for our particular album we wanted to create a conventional album, a man with his guitar however we want to bring our own quirky twist by using some unique imagery alongside it, for example we are planning on covering our artist and location in silly string which will hopefully create a quirky and dynamic image.

This is the first album cover that i have analysed in order to get a better understanding of the type of digi pak we want to produce. This is similar to what we want to produce as the main  focus of the cover is the artist with his guitar and this is what we want to achieve however we want to employ the rule of thirds to create a better looking shot. Furthermore the constructor of this album has played around with saturation and different colourations, we also want to do this, however we want to desaturate our cover a little bit rather than to create a yellow tone, we want to desaturate ours a little bit in order to create a more moody atmosphere, this will be popular with our target audience as it will have a serious, musical feel to it as well as a quirky twist alongside it.

This is an example i found of an ed sheeran image which is similar to the type of shot we want to create for our digi pak cover. The location is what stands out in terms of what we want to use for our digi pak, Ed is sitting on a bench which is a conventional setting for a songwriters album, as it shows their humility as well as portraying their raw talent through the raw location of a bench. However we want to create a different shot to this one as we want to use the rule of thirds and leading lines to enhance our image further, this will focus our target audience's eyes on to our artist and his guitar, which is ultimately the most important thing.