Social networking sites in our Music Video

 

         Facebook logo                     Twitter Logo

We have also edited in some text into another section of the song. As we were again unable to get another actor to act in our music video, we have had to abbreviate and think of another technique in which we could use. As our target audience are of the teenager age, we have decided to bring in social networking sites, such as facebook and twitter, which will be familiar to them, as the majority of them use them daily. To be able to of done this, we filmed Becca typing in the lyrics on her phone, and when coming to the process of editing the footage into our music video, we adjusted the speed, to make it in sync with the song.

 Through text message, this being one of our target audience's main hobbies. By using this clip, it almost encourages our target audience (teenagers) to text their friends/family about our video, therefore advertising and recommending our video to others, gradually building a fan base.

 Through Twitter; more chance of target audience tweeting about our music video.

Through Facebook; more chance of target audience writing a status or broadcasting our music video through youtube link. 

To make our music video as much in relation to our chosen band 'Polar Collective' as possible, we made sure that when filming the social networking sites, we had filmed them from either their own twitter and facebook pages, or we had made sure that they were to be seen somewhere on screen and not just someone random.

To variate this section of the song, at the very end of the rapping verse, we decided to move away from social networking sites, and go back to the quirky text which we had used earlier on in our video. All that is said is "Yup" which we have edited to quickly flash up in sync with the rapper as he says it. We have done this to show our use and understanding of Rhythmic editing.