For our digipak, we wanted to go for a funky, yet quirky text, which would attract our target audience, and go along with our quirky music video. We came across a text called que-fonta; the picture beneath, which we found online and thereby downloaded onto our computer hardware. As we had used this font already in our music video, we felt that it was a good idea to use it again, to make our audience familiar with it, in a way in which it becomes linked to the band. So when people see the font, they know it is something to do with Polar Collective. However, this is just an idea at the moment, and therefore can change when it comes to creating it, as it may not look the way we imagined it too.
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