Friday 14 December 2012

Polar Collective; advertising

Our chosen band 'Polar Collective' are successful in many ways of advertising their music and their personalities within the band. By doing some research, Polar collective advertise their music through:





Just recently, they have also signed their music up to Itunes, making it accessible for people to buy their singles at £0.79 and their album at £3.16. 



With their own youtube channel, they are able to post videos of live gigs, video diaries and videos which overall just present their bubbly personalities. With youtube being one of the biggest video websites, people all around the world are able to gain access, which means people such as Music record labelling companies may view them and sign them. Not only this, but with their fun and quirky personalities, people are more likely to like them, and listen to their music, which overall matches their personalities as a whole. Not forgetting their target audience, which is mainly teenagers and women.


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